How to create cleaner emails with hyperlinks

When sending emails from Bookem, long links can look messy. Instead, you can use hyperlinks to make your emails cleaner and more professional.

This method works in two places:

  1. Automated messages

  2. Invoice messages

⚠️ Note: Hyperlinks only work in emails. They do not apply to SMS messages.

Using hyperlinks in Automated Messages

  1. Go to Settings > Automated Messages.

  2. In the message editor, add square brackets [ ] around your text (the part you want the patient to click)

  3. Immediately after, add round brackets ( ) containing the variable link

Automated message

The format looks like this:

Examples

  • [Patient intake and consent form](#linktopatientconsentform)

  • [Link to booking](#linktobooking)

  • [Video call link](#videocalllink)

  • [Link to make new booking](#linktomakenewbooking)

This way, instead of showing a long URL, your patient will just see neat clickable text

Using hyperlinks in Invoice Messages

  1. Go to Settings > Invoicing and Payments

  2. Navigate to the Messages tab

  3. Use the same [square bracket](round bracket) method:

Invoice message

The format looks like this:

Examples

  • [this link](#invoicelink)

  • [payment link](#paymentlink)

Insert your own links

You can create your own links in Bookem by adding [display text](full URL) in the message editor, not just using preset variable links.

For example: [Leave us a Google review](https://g.page/r/yourreviewlink)

Creating custom links is useful for sharing Google Reviews, your website, payment pages, or any external resource.

Learn more